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Heraldic Corporate Logo Crest Design
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Heraldic Corporate Logo Crest Design:
Income Property Group
The look of heraldry for an upscale commercial real estate company
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The company asked for a heraldic style logo crest with four distinct variations to
accommodate differing purposes with each variation in formats for three levels of
print use as well as web use.
Custom Designed Badges, Patches, Pins and more...
• Will represent your organization's unique identity, history, and vision of the future.
• Can commemorate an anniversary, inauguration or special occasion.
• Will stand out from the standard off-the-shelf designs.
• Can potentially become a collectors' item.
Ordering and development is a simple 3-step process:
1. We require a clear example of your organization’s logo and / or mascot
2. We will develop and finalize a design, all along working with you to ensure you get
the right design.
3. When the final design is approved, we can source production for you or will be
happy to send the artwork to the production company you traditionally use
As the company's clientèle are upper income the request was to produce a crest
with the essence of classic nobility. Although for an American company, the overall
design of this crest maintains a 'European heraldry' appeal for aesthetic reasons.
The Fleur de Lis emblems in the shield were used to recognize the company owner's
French ancestry. Final output was done with raised gold leaf.
Logo and crest design must often take into account image variations in
graphic design to accommodate a variety of uses.
Design Notes:
The fleur-de-lis is a stylized design of either an iris or a lily that is now used
decoratively as well as symbolically, or it may be "at one and the same time,
political, dynastic, artistic, emblematic, and symbolic" ... especially in heraldry.
While the fleur-de-lis has appeared on countless European coats of arms and flags
over the centuries, it is particularly associated with the French monarchy in a
historical context, and continues to appear in the arms of the King of Spain and the
Grand Duke of Luxembourg, members of the House of Bourbon.
It is an enduring symbol of France that appears on French postage stamps, though it
has never been adopted officially by any of the French republics. In North America,
the fleur-de-lis is often associated with areas formerly settled by France, such as
Quebec and Louisiana, and with French-speaking people in other Canadian
provinces.
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